Beakbane | marketing
Beakbane is a Toronto branding agency. We specializing in brand strategy, communications, and graphic design in print, web, and package design.
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How to brand a fast-changing hi-tech business

There are few industries that are evolving faster than marine navigation and very few businesses within it that have thrived in its turbulent waters. Beakbane has been working with Fugawi since 1999. At that time software for marine navigation was sold in boxes along with charts...

How to grow +40,000%

Ideeli is the fastest growing company on the list of Inc. magazine's list of the 500 fastest growing U.S. companies. How are Ideeli and the rest of these rapidly growing companies succeeding? Certainly not by investing heavily in traditional approaches. The changing techniques can be seen in...

Season’s greeting social experiment

OK. In the left corner we have a greying, slightly overweight fighter - his name is Mr. Impressions. In the right corner there's a cocky newcomer. She's clever – maybe too clever for her own good. Her name is Miss Social. At Beakbane we have been...

Collaboration versus delivering projects

A client came to us recently with a marketing challenge. It was obvious that the “new product development” department had been furiously busy coming up with great ideas. We talked about six new products, no less. It would be easy to turn this into a big...