Does scientific discovery have anything in common with marketing creativity? We would say yes, and there is a lot to learn from the remarkable Perimeter Institute. Here is a post Tom wrote for the Mindcamp blog. Take a read of Kevin Byron's comment on the nature
We have been active participants in Mindcamp for close to nine years. It is a conference that attracts all sorts of creativity specialists from around the world. Most if not all the participants are delightfully idiosyncratic. You can get a flavour of this from a
Mindcamp is an annual get-together for creative professionals held just North of Toronto. This year I facilitated a collaborative workshop on creative video to encourage participants to learn how to capitalize on this rapidly advancing mode of communication. We created this short video that answers