How to prepare the perfect marketing project brief
free downloadable PDF on preparing the perfect marketing brief
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How to prepare the perfect marketing project brief

To get value from agencies they need to be briefed properly. Here is a ten page guide on how to brief an agency on an integrated communications project.

It is an updated version of a document that Beakbane published in 2003 that has been downloaded over 200,000 times.

Click here for the PDF