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Beakbane is a Toronto agency specializing in brand strategy and communications in print, digital, web, and packaging.
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CELEBRATING CANADA!

We designed this packaging for our client, Lindt, that celebrates Canada’s 150th birthday. We also created special packs featuring the landmarks of Vancouver, Montreal, Ottawa, Niagara Falls and Toronto (shown here). They make lovely gifts and are available in the Lindt Stores. ...

A sweet celebration for Lindt

We were pleased to support Lindt Canada's 20th anniversary gala. It marked twenty years of remarkable growth in this country, seventeen of which have been with our help. The Gala was held in support of the Children's Aid Foundation and raised $245,000 – with a giant...

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How to brand a fast-changing hi-tech business

There are few industries that are evolving faster than marine navigation and very few businesses within it that have thrived in its turbulent waters. Beakbane has been working with Fugawi since 1999. At that time software for marine navigation was sold in boxes along with charts...

A new start for Plant-Prod

There was lots of buzz at the Plant-Prod booth Canadian Greenhouse Conference in Niagara this year.  It was particularly gratifying for us at Beakbane because it was proof that our contributions were delivering what we had promised ten months earlier when we had first been...

Getting the most from YouTube

YouTube is used as a search engine, a hosting service, an advertising platform, a social network and a community site. Google+, Facebook, Twitter etc. all integrate YouTube embeds into their platform framework. This allows users to watch videos directly from their feeds without having to...

What the Perimeter Institute can teach us about creativity

Does scientific discovery have anything in common with marketing creativity? We would say yes, and there is a lot to learn from the remarkable Perimeter Institute. Here is a post Tom wrote for the Mindcamp blog. Take a read of Kevin Byron's comment on the nature...

What makes Silicon Valley companies so successful?

Eric Schmidt, the executive chairman of Google and Jonathan Rosenberg, former senior vice president of products were on stage at an Empire Club event in Toronto discussing their new book How Google Works. They started by ignoring questions  posed by the moderator CBC’s Amanda Lang, instead...